The NRF Foundation University Challenge isn’t an average business case competition. This unique experience gives undergraduate students the chance to apply what they’ve learned in the classroom in a real-world setting. Since its launch, the NRF Foundation University Challenge, formerly Student Challenge, has provided over $500,000 in scholarship funds to students across the country, and priceless career opportunities.
It’s more than an exercise. A handful of teams will earn the chance to present their pitch to leaders from retail’s biggest companies, with the top team earning $30,000 in tuition awards.